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Corporate Citizenship Impact Measurement and Evaluation

COURSE - In this course, learn to measure corporate citizenship and corporate social responsibility to better demonstrate impact in your business and community.

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Advanced Impact Measurement for Corporate Citizenship

COURSE - Learn to justify initiatives by measuring both business and community returns on corporate citizenship program investments.

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Finding solutions beyond the norm

Positive deviance approach to problems uncovers better than average answers.

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Finding value in virtue

The quest to create, measure and communicate business benefits of corporate citizenship.

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Why, When, and How Should the Effect of Corporate Social Responsibility be Measured?

A model for designing measurement of effectiveness of CSR activities across multiple stakeholder groups.

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Lessons from leaders

How MasterCard focused its corporate citizenship strategy to make a bigger impact on one issue area.

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Sustainability: A winning formula

Practice supports Ernst & Young LLP survey findings.

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Natixis Global Asset Management sharpens corporate citizenship focus for greater impact

Upon reflection, Natixis Global Asset Management (NGAM) sought to develop a more strategic corporate citizenship program that produced greater impact on the local community.

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Hershey’s Learn to Grow builds opportunities for cocoa farmers through evidence-based learning and innovative solutions

Hershey's Learn to Grow initiative creates value for each of its key stakeholders, including local farmers, wider community members, and Hershey itself.

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Investors looking to companies for a longer-term view

Corporate citizenship professionals are in a unique position to help drive this change by outlining the benefits of slower, more sustainable growth.

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Can you expect a return on firm political contributions? Maybe only if your company operates in highly regulated industries

Only firms in highly regulated industries appear to derive value from political spending. In regulated industries, such as banking, political spending is associated with stronger market performance.

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Accounting for the future—will you be Wimpy or Warren Buffet?

Companies that make longer-term investments in environmental, social, and governance dimensions of their businesses will sustain positive returns for the longer term.

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