THE CORPORATE CITIZEN | ISSUE 46 - This article explores the immediate and long-term community needs to help populations rebound from a traumatic event or natural disaster, as well as best practices for developing disaster relief and preparedness strategies.
Effective Communication
Keywords: brand, communication, storytelling
The 2019 International Corporate Citizenship Conference marked the 11th annual Film Festival, which celebrated the work and impact of corporate citizenship programs—as well as the inspiring stories companies use to illustrate the impact of their efforts.
This recap of the session starts with BBVA's story of renewal in its efforts to meet the credit needs of the communities in which it does business, including low- and moderate-income (LMI) neighborhoods. The article also announces the winners of the Film Festival, including UPS, UL, Delta Dental of Michigan, Ohio, and Indiana, and Mary Kay.
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